Websites & Marketing for Electricians That Generate Leads
In March 2016, he came back home intending to start a company and wanting to challenge himself professionally. He wanted to incorporate his expertise and experience into a tangible vision and to follow his values and dreams, working towards his passion.
Keyword positions improving 1438 places
Increasing page views monthly
SEO focussed Location Pages getting TOP visits
The Business
Brisbane-based BDJ Electrical serves residential, commercial, and industrial customers in Brisbane, the Gold Coast, and Logan City. These reputable electricians have experience in working across a range of large scale commercial projects, tier 1 manufacturing as well as with developers. With such a range of expertise, they aim to set the industry benchmark in all that they do.
The Objective
The owner, Ben, wanted his new website to be more visible to people looking for their services. This would mean taking steps to improve their current ranking.
The Challenges
Their old website was dated and lacked a clear message about their services as well as important conversion factors. To create a website that could be used as a marketing tool for this electrical company, we would require original images and full service copywriting.
The Solution
Overhauling the website in WordPress, our developers got to work creating a responsive, modern, easy to navigate website. The client provided us with images to use, which enabled us to create a website that truly reflected the client and their work.
Adding reviews and a gallery section would give potential clients more opportunity to connect to BDJ, and with forms and click to call buttons peppered throughout the site, users can contact from any page.
The copywriting team created SEO friendly copy that would also appeal to the correct audience. This was part of the full picture marketing strategy for electricians BDJ that Tradie Web Guys developed, aligning with their goals to see more traffic coming through the website.
Upon completion of their website, the team initiated the SEO for electricians campaign, to get the results rolling in.
The Results 6 Months After Rebuild
Keyword position improvement of 200 places
10.7K Google My Business Impressions
New leads generated monthly
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