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Tradie Web Guys

Digital Marketing For Tradies

Having the right systems and strategy is the difference between customers finding your tradie business or your competitors.


Smart Marketing is the Lifeline of any Trades-based Business

One of the biggest misconceptions we see here at Tradie Web Guys is the thought that having a website is enough to get any business’ phone ringing off the hook.

While our websites are known to create powerful results for our clients, the truth is, a combination of systems working together make for a more successful marketing strategy.

The results our clients see aren’t just from a well-built website, they’re also from a solid SEO strategy, Google Ads, Email Marketing, and more.

How Tradie Web Guys Handles Digital Marketing for Tradies

We work with all types of organisations, from plumbers, electricians and builders to roofing specialists, landscaping companies, home installation experts and many others.

In order to make our help as cost-effective and customisable as possible, we offer single service solutions, which enables us to build a strategy that suits individual needs and goals.

Check out our digital marketing services for tradies below to see what we can do for you, and then give us a call! We’d be happy to chat more about what we can offer and how marketing for tradies work.

Search Engine Optimisation (SEO)

In our experience, SEO is one of the most valuable forms of online marketing any tradie or contractor can invest in if they want to grow their online presence.

Through the power of focus keywords and content in the form of blogs, galleries and more, we can improve the ranking of your business website in search engine results.

By targeting the search terms and phrases your ideal customers are using, this solution enables you to drive more high-quality traffic (and potential job leads!) to your website.


Email Marketing

This is one of the most valuable, long-term solutions we recommend to trades-based business owners looking to improve their marketing.

Email campaigns are a great way to keep up with new customers, and reconnect with old ones, to ensure you are maximising every opportunity for more work.

The use of this solution amongst our own client base has proven time and time again that consistent and quality communication is guaranteed to have businesses booked out.


Content Creation

While this does tie in closely with our SEO solution, content creation alone is a powerful marketing tool because, when done right, it showcases your expertise.

Project galleries, blogs and lead magnets that detail advice and insights into your industry position you as a professional in the eyes of website visitors.

By taking an educator’s approach to your business’s online content, you can quickly build trust and confidence, making it more likely that traffic will turn into job leads.


The Elevation Program

This is something a little different. It’s designed for those businesses who worry that they’ve got one too many holes in their tradie marketing buckets, or don’t even know where to start.

The Elevation Program is designed to be an all-in-one solution for building a marketing strategy. One where you’ll get everything you need to get seen and generate leads.

It is a longer and more comprehensive investment for businesses, so we only accept certain types of owners and operators into the program.


Google Ads (formerly Google Adwords)

You can get amazing results from a successful Google Ads campaign. We’re talking better visibility, more traffic and higher lead conversion rates.

Like SEO, the goal of this solution is to get you at the top of the first page of search results. However, Google Ads is a PAID approach which, when done right, can be far more powerful.

We’ve run a number of successful campaigns for plumbers, electricians, builders, landscapers and more. With the right budget, and the right specialists, you can achieve a lot.


We're going to help you build your marketing foundations

just look at how the Google Rankings of these companies have improved in their lifetime with us!

Wondering how Digital Marketing has worked for other tradies?

"We’ve booked multiple residential maintenance clients since the website and SEO went up, each to the tune of thousands of dollars, whose work has quickly turned into ongoing contracts for us."

Not sure if this is what you're looking for?

Deciding where to start is bloody hard. We should know, we’ve been there before, so we’re more than happy to answer any questions or walk through concerns you may have.

To have a chat about digital marketing services for tradies, contact us today on 1300 417 297 or email us at [email protected]

Alternatively, if this sounds like the digital marketing solution you’ve been looking for, click the button below!


Want to know more? Check out these FAQs

Frequently Asked Questions

A: The time it takes to build a website can vary depending on the complexity of your website and the features you want to include. We will work with you to determine a timeline that meets your needs and keeps you informed throughout the process. 

A: We offer a range of features to make your website more functional and engaging for your customers. This includes, but is not limited to, photo galleries, search engine optimisation, lead generation, and user-friendly layout. We will work with you to identify the most important features for your business and make recommendations based on your goals. 

A: The cost of a website for your business will depend on various factors, such as the complexity of the design, the number of pages needed, and the features included. We offer affordable packages that can be customised to your specific needs. Contact us for a personalised quote based on your requirements. 

A: Yes, we can optimise your website for search engines to ensure that your website ranks high in search engines results. This includes implementing appropriate keywords, optimising page titles and descriptions and making your website more mobile friendly. We can also provide ongoing support to help you improve your website’s search engine rankings over time. 

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