Marketing for Tradies
For tradies, having the right marketing is often the difference between your customers finding you, or not.
Smart marketing is the lifeline of a business. One of the biggest misconceptions that we see daily is companies thinking that by having a new website, their phone is going to ring off the hook.
At Tradie Web Guys, we have an in-depth understanding of trade-based businesses. One of our strongest attributes is being able to determine which type or combination of marketing types is going to help your business get the results that you seek.
Having an understanding of what different services deliver and how they are delivered is paramount. We’ll often take enquiries for companies requesting these services; however, on a more in-depth investigation, it’s not what they need at all.
It’s paramount that when you’re looking at developing your online presence, that you speak to a company that understands what it is that you’re trying to achieve. This is why at Tradie Web Guys, we prefer to label ourselves as strategists, not web designers, or SEO guru’s, because in some cases, your website may be fine, however, what you’re lacking is a strategy to drive traffic to your website.
Here are the marketing services that we offer for tradies
Search Engine Optimisation (SEO)
In our experience, SEO is the single most valuable form of digital marketing for a tradie to invest in. We work with all types of organisations, from plumbers, electricians, builders, landscape gardeners and many others and SEO is the long-term strategy that consistently performs.
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Google Ads (formerly Google Adwords)
Google Ads for tradies is a fantastic tool…if done right. You can get amazing results from a Google Ads campaign. Likewise, you can burn a lot of money with Google Ads if you don’t know what you’re doing. It certainly doesn’t suit every organisation. We run many successful Google Ads campaigns for all types of tradie-businesses, so give us a call today to discuss whether it’s a fit for you.
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Fundamentally, email marketing can and will help you reengage your past customers and retain the ones that you have.
If you’re not utilising smart email marketing campaigns in your business, you’re missing out on a huge opportunity.