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Tradie Web Guys

Services And Strategies To Grow Your Tradie Business

With our range of in house digital marketing services, we take care of your online presence so you can focus on your trade business.

 

What does success look like to you?

When your expertise is in the real-world work of trade contracting, finding the time to build an online strategy is tough. If you wanted to go into marketing or web development, you wouldn’t have taken that apprenticeship, right? 

With 97% of people learning more about local companies through web searches*, it is absolutely crucial for your success to have a competitive online presence.

Having come from the trades ourselves (our director Matt used to be a plumber), we understand your daily demands and workflow. Our solutions are tailored to suit your business goals and needs, while making the process as hands-off for you as possible.

Working specifically with trades since 2013, our innovative team has the tech, services and time-tested strategies to support and grow your business.

The Opportunity Assessment

In this obligation free consultation, we look at your business and identify areas of improvement and offer insight into solutions that will take you where you where you want to go.

Our Solutions

Designed to convert using the most up to date marketing techniques, each website is custom-built in WordPress. We work with you to create a design you love, using original images, video and content. Upon completion, you own your website. 

Think of your website like a house - it needs routine maintenance to function at its best. Our Care Plan includes routine backups of information, installing systems to protect your data and prevent attacks, and makes sure licensing and domain registration are up-to-date. We also ensure 99.9% website uptime so that your website is always live when your customers are looking for you. 

Go paperless and get rid of that Hotmail address with cloud based email, data storage, meeting and chat features. As authorised resellers of Google Workspace, we will migrate your emails into a new account using your own domain (@yourbusiness.com), add team member email addresses, and offer training to help you improve structure and processes within your organisation by using the program. 

Lead Generation For Tradies

For your business to be found online, it needs to have certain qualities that the search engines look for. This includes technical and content-related tasks that are performed regularly, because it takes work to get to and stay in the top search results. Depending on how competitive your market is, SEO for trade businesses is often a long term strategy to climb the ranks and stay there. 

Landing pages, surveys, lead nurturing, customer re-engagement, reputation management and sales funnel creation - The Hub by Tradie Web Guys is a tool that will take your business to the next level. An easy-to-use platform that integrates SMS, telephony, email as well as all your social media channels, you will be able to engage leads, automate sales flows and establish marketing processes to grow your business. 

Our team can create lead generating landing pages for your marketing campaigns. From design to content creation and campaign management, landing pages for tradie businesses can be a highly effective digital marketing tool. 

Reconnect with old customers with offers and reminders, and build meaningful relationships with new ones using email marketing. Whether you have an existing database or want to nurture leads coming through your website or landing page, a custom designed email marketing strategy is a great investment. 

Looking to shoot to the top of the page for search results? Then Google Ads might be for you. While it is a paid approach, it can be very successful in increasing visibility, getting more traffic to your site and generating higher lead conversion rates.

Communicate with website visitors in real time and never miss a lead with our Webchat Widget. This product is part of our Customer Relationship Management (CRM) for trade businesses product, The Hub.

Writing not your forte? Our in-house copywriting team creates engaging copy for your business, fully optimised for search engines or strategically worded for landing pages, email campaigns or marketing resources. Having written for so many trade businesses, we work hard to understand your services and how to best present them. 

Formally known as Google My Business, Google prioritises businesses who create and maintain an active profile, placing importance on reviews, posts and images. With profile views accounting for 75% of local business exposure online, maintaining a profile is highly beneficial for local SEO marketing. 

Knowing which marketing solutions will best suit your trade business can be hard to determine, if you aren’t an expert. Whether you have an idea of what you might like, or want to explore some options, the next step is booking in for an Opportunity Assessment so we can get to know you better.

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