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Marketing for Solar Companies in Perth

Leads for Solar Companies - From Subbying to Success

  • Case Studies
  • Leads for Solar Companies – From Subbying to Success

The Business

Bolton EC is a Perth-based electrical and solar company known for reliable work and clear communication. They’ve installed thousands of solar systems over eight years, focusing on quality brands and personal service — but they still weren’t getting consistent leads.

Why They Came to Us

Bolton EC wanted to shift away from unpredictable subcontracting and build their own steady pipeline of high-quality solar leads. Their goal was to generate consistent work, grow revenue month after month, and position the business as the go-to solar provider in their region. They were also looking to reduce fluctuations in personal sales, increase brand visibility, and build their own job generation model instead of relying on external contractors. Their long-term ambition was to reach strong monthly revenue targets and scale towards multi-million-dollar growth in the next 12 months.

The Challenge

  • Leads were irregular and unpredictable.
  • Too many jobs relied on subcontractors.
  • No clear system to track enquiries.
  • Hard to turn new enquiries into booked jobs.
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Client Details

Bolton EC

Services Provided

Ads Management Facebook, CRM, Sales Executive Program

Timeline

Ongoing 11 months in now

The Solution

To achieve their goals, we rolled out a complete marketing and sales framework tailored for Bolton EC.
Paid Ads Management (Facebook)

We launched high-intent solar marketing campaigns targeting local homeowners across Perth and the South-West. The campaigns were structured to deliver consistent, qualified solar leads who were actively seeking installation or upgrades.

CRM Setup and Automation

We implemented the Tradie Hub CRM to centralise all leads, automate follow-ups, and track every conversation. This ensured no enquiry slipped through and gave the team a clear overview of pipeline stages and upcoming opportunities.

Sales Executive Program

A dedicated Tradie Web Guys sales executive took over handling initial enquiries, qualifying prospects, and booking appointments. This created space for the Bolton EC team to focus on delivery while maintaining a steady inflow of new work.

The Results​

The progress has been steady for the past year.

  • Subcontracting is cut to one day a week; now business can focus on its own jobs.
  • Leads are coming in consistently across Perth, and closed jobs are steadily rising.
  • Monthly numbers are higher than the client’s original target, showing strong growth.
  • Over 140 five-star Google reviews, beating the original goal of 100.
Their Solar Sales Skyrocketed
Want Results Like This?

Reach Out To Our Team Today!

If you’re looking to scale your business with high-quality leads and a streamlined sales process, get in touch with our team today!

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