The Business
Pinpoint Brick and Block are professional bricklayers based on the Gold Coast. Backed by 15+ years of hands-on experience, they deliver solid structural and finishing work across residential and commercial builds.
Why They Came to Us
Pinpoint Brick and Block approached us with a one-page website that wasn’t pulling its weight. It acted more like a placeholder than a platform that could support real marketing efforts. They needed a website that built trust, showcased their work, and turned clicks into enquiries.
The Challenge
The old site was unclear, hard to navigate, and didn’t show what services they offered or where they worked. It had no forms, no strong calls-to-action, and didn’t reflect the quality of their work. Compared to competitors, it made them look outdated, and was a poor user experience.
The Solution
We built a modern, mobile-friendly website from the ground up — designed to help Pinpoint Brick and Block stand out online and improve lead conversion.
- Clear messaging on who they are and what they do
- Bold contact form added to the homepage
- SEO-optimised service pages
- Project gallery to showcase recent work
- Simple process section to build trust
- Strong site structure for SEO and ad traffic
