Case Study

Stag Electrical’s $250K Revenue Boost Through Targeted Email Campaigns

Digital Transformation Case Study: Stag Electrical, Solar & Refrigeration

About Stag Electrical, Solar & Refrigeration

Stag Electrical, Solar & Refrigeration is a renowned service provider in the electrical, solar, and refrigeration sectors, offering comprehensive solutions across NSW and the ACT.

Client

Stag Electrical

Niche

Solar & Refrigeration

Location

ACT & NSW

Why They Came to Us

Stag Electrical initially approached us seeking to optimise their paid advertising campaigns to maximise returns. As we explored solutions, it became clear that adopting a more robust CRM system and reducing their reliance on multiple standalone tech services would further enhance their overall marketing strategy.

Solutions Implemented

CRM Integration

Transitioned Stag Electrical to The Hub CRM to centralise their operations, integrating their CRM, phone service, and calendar into one streamlined platform.

Creative Services

Delivered professional, impactful creatives for both digital advertising and direct marketing campaigns, enhancing the visual appeal and effectiveness of their promotions.

Paid Ads Management

Provided comprehensive management and optimisation of their paid ads, using creative strategies designed to capture attention and drive conversions.

Email and SMS Campaigns

Developed targeted email and SMS campaigns to leverage their extensive database, re-engaging previous leads with timely offers and updates as the new year approached.

Paid Ads Management

Provided comprehensive management and optimisation of their paid ads, using creative strategies designed to capture attention and drive conversions.

The Results

The strategies implemented delivered impressive outcomes:

  • The email and SMS campaign directly generated work worth AUD 250k, effectively re-engaging lost leads.
  • The consolidation into The Hub CRM streamlined their operations, reducing overhead costs and increasing efficiency.
  • The paid ads campaigns achieved some of the best performance metrics in years, significantly boosting their market presence.

Conclusion

The strategic overhaul by Tradie Web Guys has significantly boosted Stag Electrical’s operational efficiency and marketing efficacy. By integrating advanced CRM solutions and executing targeted marketing campaigns, they not only optimised their tech stack but also maximised their outreach and customer re-engagement.

Want to see how strategic digital enhancements can revitalise your business?

Contact us today to discuss how we can create a tailored strategy that drives real results.

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