Thrive with Targeted Campaigns
Are you ready to embrace the power of digital marketing and take your building business to the next level? We know that every construction business is unique, with their own strengths, challenges and target audience. The way the world is becoming increasingly digital, it is important to stay ahead of the game and adapt to new ways of reaching customers.
That’s where we come in. With our tailored approach, Tradie Web Guys can help you reach potential customers who are actively searching for building services in your local area and drive traffic to your website.
What is PPC?
PPC advertising is a powerful tool for builders to increase their online visibility and attract more customers. With PPC advertising, you only pay when a user clicks on your ad, which means you’re not wasting money on advertising that doesn’t generate results.
Our Approach: How We Can Help You
We take a tailored approach to PPC advertising for builders, focused on achieving the outcomes that matter most to your business. Here’s a brief overview of our process:
01.
Strategy Development
We work closely with you to understand your business, your target audience and your goals. Based on this information, we develop a customised PPC strategy that aligns with your objectives and budget.
02.
Keyword Research
We conduct extensive research to identify the most effective and relevant keywords for your campaigns. This helps us target the right audience and maximise your ROI.
03.
Ad Creation
Our team of experienced copywriters and designers create compelling ads that capture the attention of your target audience and encourage them to take action.
04.
Campaign Management
We continuously monitor and optimise your campaigns to ensure that you are getting the best possible results. Our team keeps a close eye on the performance of your ads and adjusts bids, refines targeting and tests different ad formats to find what works best for your business.
05.
Reporting and Analysis
We provide regular reports on the performance of your campaigns, so you always know how your advertising dollars are being spent. Our reporting features include:
- Call tracking and recording – track the number of calls and record the calls to assess quality.
- Source reports – provides insights on where the traffic is coming from, which platform, ad or keyword is driving the most conversions.
- All incoming traffic attribution data – which campaigns, keywords or ads are driving the most clicks and conversions.
- Integration with Facebook, Tik Tok and Google – track all your PPC campaigns in one place.
06.
Split Testing
Our team uses split testing or A/B testing to compare different versions of your ads to determine which one performs better. This ensures that you get the best outcomes for your campaigns.
Builders We Work With:
We work with a wide range of painting businesses, including residential, commercial and industrial builders. Our PPC services are tailored to the unique needs of each of these sectors, ensuring that our clients get the best possible results.
Residential
Our PPC campaigns for residential builders focus on attracting homeowners who are in need of building services such as renovations, extensions or new builds. With targeted keyword research and ad creation, we help residential builders increase their online visibility and attract more local customers for their construction services.
Commercial
For commercial builders, our PPC services focus on reaching business owners and property managers who require construction services for their offices, retail spaces and other commercial properties. We create campaigns that are designed to generate leads and drive conversions, helping commercial builders grow their business and increase their revenue by showcasing their expertise and experience.
Industrial
Our PPC campaigns for industrial builders are tailored to the needs of those who work in factories, manufacturing and other industrial settings. We help industrial builders reach decision makers who are in need of specialised construction services.
What You Can Expect
Our team of experts has years of experience working with gardeners and we understand the unique challenges and opportunities that come with advertising in this industry. With our PPC services, you can expect:
- Custom campaigns that are tailored to your specific needs and budget
- Increased visibility and brand awareness
- More targeted leads and conversions
- Lower cost per lead and higher ROI
- Continuous optimisation and improvement to achieve better outcomes
Ready to take your business to the next level? With our years of experience, we understand the unique challenges and opportunities you face when it comes to marketing your business. Contact us today to learn more about our PPC services for builders and how we can help you succeed in the digital space.
Trust us, you won’t regret it.
Frequently Asked Questions
PPC (Pay-Per-Click) advertising is a digital marketing model in which advertisers pay each time a user clicks on one of their ads. These ads are typically displayed on search engines like Google, social media platforms like Facebook and Instagram and display networks.
PPC advertising is a cost-effective way to increase your online visibility and attract more customers to your business. With PPC advertising, you only pay when a user clicks on your ad, which means you’re not wasting money on advertising that doesn’t generate results.
The timeline for a PPC campaign can vary depending on the specific goals and objectives of the campaign. Usually, it requires a minimum of three months for a PPC campaign to allow for data collection and optimisation.
Yes, we provide our clients with detailed reports that show the performance of their PPC campaigns. You’ll be able to see how many clicks, impressions and conversions your ads are generating, as well as other key performance indicators.
